Perhaps because the new realities of the reshaped landscape are still coming into focus, some Western media and fans seem quite reluctant to even consider that their schools should be sending applications to join the Big 12.īut this is not a crazy suggestion. On Tuesday, the Pac-12 voted to authorize early negotiation of their media rights package. In America people are allowed to determine what they value most. Notre Dame has famously left money on the table for years because the best deal they could get is one that allowed them to play a national schedule on national television. Of course, in this context, best doesn’t mean richest. USC’s and UCLA’s private negotiations with the Big Ten probably took much more than one week.įans may feel like they’ve been thrown into another summer of realignment chaos where there are no rules, but the only real rule in college football is that everyone takes the best deal they can get. Given the amount of money at stake, perhaps we should not be surprised at the inaction so far. Our future is indeed bright.The surprising jump that USC and UCLA made to the Big Ten left many college football fans wondering what could come next and the answer so far has been… nothing. In every conversation, the strength of the Baylor brand – and the respect others have for our Christian mission – was reinforced time and time again. We thank you for your prayers, support and patience as we navigated the uncertain times of the past couple of months. The conference will compete with 14 members until the departure of Texas and Oklahoma in 2025, before formalizing as a 12-member league for the future. The two Cougars, Knights and Bearcats will join the Big 12 no later than 2024. We are looking forward to new roadtrips and experiences for our student-athletes, coaches and staffs, alumni and fans in Provo, Orlando, Cincinnati and a few hours away in Houston. Our light will continue to shine bright in the new Big 12. Students come to our University because of the unique combination of our Christian mission, academic excellence, a mid-sized campus AND championship-level athletics. Athletics is indelibly woven into the fabric of the overall Baylor experience. The addition of these four comprehensive universities will transform the Big 12 from having a regional presence into a true national conference, creating greater visibility for and interest in our universities and athletics programs.Īnd judging from both the historic and recent successes of these four schools, the Big 12’s continued status of competing at the highest levels of intercollegiate athletics – as a Power 5 conference – remains unchanged.īaylor is proud to be a founding member of the Big 12 and an integral part of its future. The Big 12 will soon stretch from the peaks of the Rocky Mountains to the sunny shores of Florida and from the Midwest to Texas’s Gulf Coast. We are excited about the new Big 12 both now and into the future once member transitions are complete in 2025. Today is a big day for Baylor University as we officially welcome Brigham Young University, the University of Central Florida, the University of Cincinnati, and the University of Houston into the Big 12 Conference.
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